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How to Use AI in Events
AI is rapidly developing and has a growing impact on both our work lives and our leisure time. But how does AI effect the events industry and how can it contribute towards event success?
Brand Purpose in Communications
Brand purpose is reshaping of the way our internal and external audiences are willing to be talked to, governing everything from their consumer choices to the place they choose to work.
Top Tips for Appearing in Corporate Videos
Videos are becoming more popular as external and internal communications collateral. Here are some top tips if you've been asked to take part in the new company video.
Automation Testing: When to Automate?
When to automate? The obvious answer, when talking about front end testing, is ‘as soon as the GUI (the Graphical User Interface, aka the webpage) is ready’, but this isn’t necessarily true. The test planning phase should start at the beginning of the project.
What is automation testing and why do we do it?
A major part of the QA process is UI (User Interface) and UX (User eXperience) testing. Automation testing automates this process.
Transforming Your Brand Personality
It is not enough for organisations to change what they do; it is necessary for them to convey those brand changes through a strategic communications rebrand campaign.
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