One Worcestershire

Wanted: one unified brand to represent the great county of Worcestershire and represent many of the professional bodies who have important messages to deliver. We decided one simple, yet visually striking brand, Worcestershire, would be the best way to make comms recognisable and engaging. With bold gradient colour palettes, and a fun and unique font, the new brand would feel fresh and lively, representing all the excitement and industry of this stellar region.